Nespresso | Blue Bottle Coffee
Crafted By Curiosity
The launch of the Nespresso | Blue Bottle Coffee collaboration celebrated the coming together of two distinct coffee philosophies.
To bring this partnership to life, we designed immersive tasting experiences across Nespresso boutiques. Each space invited guests to slow down, engage with the environment, and explore the blend through guided interactions with baristas.
Manifesto language was woven throughout the space, sparking discovery and reinforcing the shared values behind the collaboration.
“Crafted by Curiosity” became the unifying concept—translated across physical materials, environmental messaging, and launch touchpoints including social and email.
2023 · Nespresso × Blue Bottle Coffee · Creative / Design Direction
